House picks
The tricks you’ll still be doing next year.
Every house pick has been performed for real people, and each one tells you who it’s best for. So the next trick you buy ends up in your act, not your drawer.
Sound familiar?
You have a drawer. Maybe two. Okay, three.
Every magician has one. Tricks that looked amazing in the trailer, got opened on day one, and never got performed.
Most of them weren’t bad. They just weren’t right for you: too much setup for the way you perform, too fussy to reset between tables, or the reaction you saw online never happened in your living room.
And every one of them is a moment you didn’t get. The gasp. The “do it again.” The friend who’s still talking about it next week.
House picks are how you skip the drawer. Each one has been performed for real people, not judged from a trailer. And each one tells you who it’s best for, so you can tell in ten seconds whether it fits the way you perform.
You’re not buying a trick. You’re buying the moment someone watching says “do it again.”
Why only a few?
We carry thousands. We bet on a few.
Think of the staff picks shelf in a bookshop. Every book in the shop is there because someone will love it. The staff picks are the ones the people who work there would put in your hands.
House picks work the same way. We carry almost every trick out there, so you can find the one you’re looking for. A house pick is a trick we’d bet on. We stock up, watch the explanation ahead of time, make content for it and tell everyone about it.
That bet costs real money. A $30 trick that doesn’t work out costs you $30. A house pick we got wrong can easily cost us $1,000, plus the money and attention another trick deserved. Worst of all, it costs us your trust in the next one.
So we don’t make the bet until the trick has worked on real people. Everything else is there for you to explore. House picks are where we’d start.
What every house pick does for you
